Tasks: Unity and Coherence
UNITY AND COHERENCE
13/12/18
1. Read the following paragraph and complete the table.
La Ferrera (1997) has researched the life cycle of new business. She found that they have an average life of only 4.7 years. This is due to two main reasons; one economic and one social. The former appears to be a lack of capital, the latter a failure to carry out sufficient market research. La Ferrera considers that together these account for approximately 70 per cent of business failures.
2. In the following paragraph, insert suitable reference words from the box below in the gaps (more words than gaps).
he / he / his / his / his / it / them / they / this
a- He
b- his
c- His
d- It
e- His
f- He
g- They
h- This

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